What issue can we solve for you?
Type in your prompt above or try one of these suggestions
Suggested Prompt
The Transformative Power of Generative AI
Seize today’s generative AI opportunities to shape tomorrow.
Become a pioneer in the AI revolution
Businesses everywhere are tapping into generative AI, but simply adopting the technology won’t suffice. Those who view AI as a catalyst for enterprise-wide transformation, rather than just a tool, will be poised to succeed.
Go beyond basic implementation with fully integrated AI across your organization, built to meet your unique goals and enable lasting transformation. With innovative strategies that break the mold, we help you redefine what’s possible with AI.
.png)
The Generative AI Risk Management Playbook
Most generative AI projects stall before launch. This guide reveals how to overcome common challenges and get your prototypes to production faster.
Our holistic approach
Unlocking the full potential of generative AI demands more than a basic implementation—it requires building a complete ecosystem. Together, we’ll help your organization make the most of AI one right step at a time. We help you achieve enterprise-wide transformation through three core principles:
-
![]()
People
Building a successful AI strategy begins with the right people with the right skills. Our experts pinpoint talent gaps and reshape your operating model, aligning it with evolving internal processes to ensure seamless AI integration across your entire organization.
-
![]()
Technology
Implementing generative AI may seem daunting, but our experts simplify the process. We enable you to continually evaluate your large language model and tech partners while keeping pace with emerging AI best practices. This dynamic approach guarantees the security of your technology while maximizing its value at scale.
-
![]()
Data
Safeguarding your company's proprietary data during AI implementation is our highest priority. We emphasize data privacy and security to protect both your customers and your business, ensuring ethical, secure and trustworthy use of your data.
Ready to start your generative AI transformation?
Harnessing the potential of AI starts with a solid foundation. Our comprehensive Sapient AI solutions help you unlock opportunities, automate complex processes and elevate your organization’s potential.
Wherever you are on your transformation journey, AI will shape your future—and we’re here to guide you every step of the way.
Excited about our comprehensive offerings?
You’ve learned what we can do. Now make it yours.
How Marriott revolutionized travel planning with generative AI
Discover how a global travel brand built a generative AI-powered vacation rental search, allowing users to describe their dream getaway and find perfect matches.
The 2024 Generative AI Innovation Report
Unlock the unique perspectives of C-suite and V-suite leaders on Gen AI’s potential, risks, and opportunities—and learn how to tap into both to fuel innovation from the bottom up.
Generative AI in action
Discover new viewpoints, opportunities and challenges for applying generative AI in your industry.
-
![]()
The Executive Guide to AI-Assisted Software Development
Discover how AI is transforming software development, saving years of work, reducing technical debt, and giving you the competitive edge to lead the future.
-
![Image with lady looking at laptop screen]()
Inside DBT GPT: Publicis Sapient’s Website AI Chatbot
Get a behind-the-scenes look at how and why we created DBT GPT, Publicis Sapient’s new conversational AI chatbot solution.
-
![smiling healthcare worker]()
Health
Reimagining Healthcare Experiences with Generative AI
Learn how artificial intelligence can elevate patient interactions and automate processes within provider, payer and pharmaceutical organizations.
-
![person interacting with a chat bot on computer screen]()
Insights
Discover Publicis Sapient’s Generative AI Assistant: PSChat
Customized for internal workflows and client needs, this artificial intelligence platform offers unique features and data privacy. Explore its capabilities and how it's transforming businesses.
-
![smiling woman with digital twin holding mobile device]()
Transportation & Mobility
Accelerating Generative AI Experiences for Automotive Customers
Generative AI in automotive can do more than elevate customer experiences—it can transform lives. Explore emerging use cases and the power of digital customer twins to accelerate innovation in automotive today.
-
![woman looking forward surrounded by string lights of data]()
News
Publicis Sapient Is Named a 2023 Market Leader in Generative Enterprise Services (Gen AI) by HFS Research
HFS’ Generative Enterprise Services (Gen AI) Horizons Report recognized Publicis Sapient for key strengths and differentiators, including transforming the future of Gen AI with its SPEED (Strategy, Product, Experience, Engineering and Data & AI) capabilities and innovation.
-
![human hand holding smart phone with images of shopping assistant and clothing and shopping carts]()
Retail
How Generative AI Is Changing the Retail Industry
From Walmart to Amazon, understand how retailers are using generative AI to improve associate efficiency, customer experience and capability building to shape the future of retail.
-
![confident person facing the camera with streams of electric light and data streams connecting in background]()
Insights
How a Sound Generative AI Strategy Enables Success
The power of generative AI goes beyond efficiency and engagement to enable strategic decision-making and empower employees to unlock their creative potential.
-
![woman sitting on balcony overlooking lush landscape as she interacts with a chat bot on laptop]()
Travel & Hospitality
Generative AI Use Cases for the Travel and Hospitality Industry
As OpenAI’s GPT-4 gains traction, how can travel and hospitality brands use generative artificial intelligence and large language models to enhance the customer experience?
-
![person looking upward wearing blue light glasses with buildings ghosted in background]()
Insights
How Generative AI Will Revolutionize Your Business
Is generative AI all hype, or will this be a game-changing play to stay competitive? How can generative AI impact business as we know it?
-
![human hand holding lighted city futurescape in its palm]()
Public Sector
How Generative AI Will Change Government Services
Learn more about how people are using generative AI, and how it can help government agencies reach faster and better public sector outcomes.
-
![Smiling woman holding shipping boxes and smartphone with interactive chats in background]()
Consumer Products
Three Opportunities for Conversational AI in the Consumer Packaged Goods Industry
What are the most practical use cases for AI in the CPG industry? Our experts break down how conversational and generative AI, like ChatGPT, can use machine learning to break down barriers between brands and consumers, perform nuanced sentiment analysis and even support product and content development.
-
![robotic hand holding credit card]()
Telecommunications, Media & Technology
How Generative AI Will Change Payment Technology
Generative AI use cases in payment technology are a game changer.
-
![video screen with play button with images of participants]()
Video
Impact TV: The Impact of Generative AI on People and Business
Teresa Barreira, Publicis Sapient CMO, and Ray Wang, Constellation Research Founder, host a conversation on how to empower people and businesses with generative AI with guests Nikhil Krishan, Ely Greenfield and Sheldon Monteiro.
-
![image of person being created by AI]()
Insights
What is Generative AI: From Now to Next
Generative AI is a type of artificial intelligence that is capable of creating new content, like images. How does it work, and how can business benefit?
-
![Person in business suit seemingly sitting on an energy grid holding smart phone]()
Energy & Commodities
How to Gain a Competitive Edge with Generative AI in Energy & Commodities
Generative AI brings challenges and opportunities for energy and commodities organizations. They can pair it with existing tools to gain a competitive edge.
Get the latest answers on this ever-changing opportunity
Sources
1. ISACA Survey/ Generative AI Training, Formal Policies in Short Supply for Most Organizations, ISACA, October 2023
2. Rebalancing AI, International Monetary Fund, December 2023
3. Planning Guide 2024/ Technology Executives, Forrester
4. Why do 87% of data science projects never make it into production?, Venture Beat, July 2019