Increasing customer lifetime value is the key to profitability for today’s most competitive organizations. In fact, it often costs more to acquire new customers than to boost loyalty in current users. With innovative digital solutions and insightful data strategies, you can create seamless experiences that will become the reason people choose your brand every day. Learn more in our churn & loyalty hub.

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Today’s consumer touchpoints are dispersed across devices, streaming platforms, in-store interactions and more. The most memorable brands will be the ones who provide their consumers with the most opportunities to purchase. Digital transformation is the key to achieving omnichannel brand awareness and product visibility as your audience engages across various networks of products and services.

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Traditional telecom strategies are no longer yielding the same strong results they did in decades past. Simply driving prospective customers toward web and in-store sales by increasing ad spend is no longer a scalable tactic. Today, it’s all about increasing the number of customer touchpoints and giving people a magical reason to stay with your brand over time. Through the lens of Telco-as-a-Service, organizations will find that magical reason is digital.

While sports continue to gain global appeal and attract fans all over the world, there remains a sizeable opportunity to engage with fans—regardless of their geography—in more meaningful ways, consequently generating greater business value.

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Brands with smaller carbon footprints will continue to make the biggest impact as they find new revenue streams stemming from their environmental, social and governance (ESG) initiatives. Infuse digital optimization into Tech-as-a-Service, subscription offerings and more emerging business models to delight consumers who value and support sustainable brands.