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New York, NY – November 21, 2024 – Publicis Sapient, a digital business transformation company, announced today that it has achieved Amazon Web Services (AWS) Generative AI Competency. Achieving the AWS Generative AI Competency differentiates Publicis Sapient as an AWS Partner with proven technical expertise and a track record of customer success.

Publicis Sapient has demonstrated its ability to support clients in leveraging AWS technologies such as Amazon Bedrock, Amazon SageMaker JumpStart, Amazon Q, and more. Through successful projects, Publicis Sapient has tackled complex customer challenges with Generative AI solutions that drive digital transformation. These solutions enhance customer experiences, deliver hyper-personalized content, streamline workflows, and provide actionable insights—all powered by AWS Generative AI technologies.

“Achieving AWS Generative AI Competency is a key milestone," said Mohammad Wasim, Group Vice President and Head of Cloud Services at Publicis Sapient. "This recognition reflects our expertise in leveraging AWS Generative AI to drive client success through innovative industry solutions powered by Publicis Sapient's AI and ML assets at the core."

AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify Consulting and Technology APN Partners with deep industry experience and expertise.

By achieving the AWS Generative AI Competency, Publicis Sapient further demonstrates its dedication to advancing its AI and cloud capabilities. Through our SPEED framework—Strategy, Product, Experience, Engineering, and Data & AI—combined with AWS’s cutting-edge Generative AI services, we deliver customized solutions that address the unique challenges and opportunities of our clients. This recognition underscores our expertise in harnessing the power of Generative AI to drive innovation, enhance customer experiences, and accelerate digital transformation, helping organizations unlock new levels of efficiency and growth.

Publicis Sapient has previously earned several other AWS designations, such as AWS Premier Tier Status, the AWS DevOps, Data & Analytics, Advertising & Marketing, Travel & Hospitality, Financial Services and Migration & Modernization Competencies, Database Migration and Redshift Service Delivery designation, and coveted program designations such as the AWS Managed Service Provider (MSP), Well-Architected Partner and Public Sector Partner (PSP) Program. To learn more about how Publicis Sapient and AWS work together to deliver end-to-end digital business transformation, visit publicissapient.com/partnerships/aws.

About Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED – Strategy, Product, Experience, Engineering and Data & AI – capabilities, which combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20,000 people and over 50 offices worldwide. For more information, visit publicissapient.com.