NEW YORK, NY, FEBRUARY 13, 2025 – Publicis Sapient, a digital business transformation company, announced today the appointment of Mahin M. Samadani in the newly created role of SVP, Experience AI Growth.  Samadani will be based in San Francisco, CA. 

In his role, Samadani will work closely with Publicis Sapient’s Global Co-Chief Experience Officers Abby Godee and Jennifer Kilian, along with the global leadership team, to drive growth in AI- and experience-led digital business transformation. Building on the company’s long history of experience excellence, this strategic appointment highlights Publicis Sapient’s continued commitment to partnering with clients to drive effective experience and AI-led digital business transformation by connecting emerging technology in a human-centered approach. 

“I’m thrilled to welcome Mahin and continue growing our global team,” said Jennifer Kilian, Co-Chief Experience Officer at Publicis Sapient. “Mahin’s expertise will build upon our strong foundation and enable us to accelerate growth with innovative AI and human experiences that further our success in AI-driven digital business transformation, while addressing our clients’ evolving needs.” 

Samadani has spent his career at the intersection of design, business, and technology for nearly 30 years as a trusted counselor to clients. His ability to translate emerging technology to business impact and human delight is closely aligned with what Publicis Sapient’s customers seek.  AI and Experience are at the heart of the company’s SPEED – Strategy, Product, Experience, Engineering and Data and AI – model of its digital business transformation value proposition.  Samadani’s deep passion for helping the world’s leading brands become more relevant, digital, efficient and emotional will continue to accelerate Publicis Sapient’s growth and innovation leadership. 

“Our Experience practice has always believed in putting people at the center of transformation.  Mahin will help us partner with our clients to pioneer the future of AI experiences that keep humans in the loop to drive innovation and efficiencies at scale,” said Abby Godee Co-Chief Experience Officer at Publicis Sapient.

“As we fully enter the era of AI transformation, Publicis Sapient has the right blend of capabilities, leadership and vision to be the premier partner for organizations seeking to create a new generation of meaningful experiences,” said Mahin M. Samadani, SVP, Experience AI Growth at Publicis Sapient. “The time is now for every company to become an AI company and transition from imagination to realization. A renewed focus on design, coupled with technological prowess, will help organizations experience AI growth by building and scaling a new era of digital products and services.” 

Samadani joins Publicis Sapient from Google, where he focused on experience-led cloud and AI transformation for Google Cloud customers. Prior to joining Google, he helped start and then lead the design practice at McKinsey & Company for nearly 8 years, collaborating closely with Jennifer Kilian, Co-Chief Experience Officer at Publicis Sapient. Samadani also previously started and led the San Francisco studio for Fjord, which was a foundational element of what is now Accenture Song.  Over the last 30 years, he has brought successful brands and award-winning digital products and services to market, while working at Google, McKinsey & Company and Fjord, as well as Apple, Intel, Palm and Frog Design. His contributions and thought leadership have been featured and recognized by the US Patent Office, IxDA, SXSW, Gizmodo, American Institute of Graphic Arts, National Science Foundation, National Association of Broadcasters, Google NEXT and the Smithsonian Design Museum. 

About Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED – Strategy, Product, Experience, Engineering, and Data & AI – capabilities which, combined with our culture of curiosity and deep industry knowledge, enable us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value.  Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20,000 people and over 50 offices worldwide. For more information, visit publicissapient.com.