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Publicis Sapient Customer Data Survey 2023
Publicis Sapient Customer Data Survey 2023
Read the full report
We surveyed more than 6,700 consumers globally and learned that people are willing to share their data in exchange for certain advantages.
Download the report
Access the full report to learn more about Publicis Sapient’s research on global
consumers, their opinions on customer data and why, how and when they are willing to share it with organizations.
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Learn more about Publicis Sapient’s Transportation & Mobility services and see how your organization could benefit from digital transformation.
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Solution
Customer Data & Loyalty
How do consumers really feel about loyalty programs and sharing their data?
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Insight
Why OEMs Must Prioritize Customer Experience
Consider these four steps to build a loyal base of customers who can’t help but to stay in your brand’s ecosystem.
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Insight
How Connected Vehicles’ Data Will Help Car Owners
Find out how people-centric data strategy can generate customer value for automotive organizations.
