Press Release

Melbourne, Australia, December 2, 2024 – Publicis Sapient, a digital business transformation company, today announced the appointment of Angela Robinson as Country Managing Director (MD) for Australia, based in Publicis Sapient’s Melbourne office.  This appointment reflects the importance of Australia for Publicis Sapient’s continued global growth. The company’s deep expertise in digital innovation and artificial intelligence (AI) solutions directly supports the country’s digital business transformation goal to become a world-leading digital economy and society by 2030.

As Publicis Sapient’s Managing Director for Australia, Robinson will play a strategic role in driving business growth in Australia, as well as managing the operational business and community.  In her role, she will lead the teams responsible for digital business transformation in the country, leveraging the company’s SPEED – Strategy, Product, Experience, Engineering and Data and AI – capabilities, as well as infusing AI into these capabilities, to deliver client and customer impact, value and growth.

“We are deeply committed to supporting Australia’s tech-driven transformation and are thrilled to welcome Angela to the team. As Country Managing Director for Australia, her expertise and proven ability to drive change will be instrumental as we drive growth in the region, scale our capabilities, and empower clients to innovate, grow, and make a meaningful impact. As a digital business transformation company powered by AI, we harness technology and data to enhance customer experiences and fuel business innovation, helping to position Australia as a leader in AI and GenAI adoption,” said Nigel Vaz, CEO of Publicis Sapient.

Robinson brings to Publicis Sapient extensive consultancy experience as a practice and senior client leader, driving growth for leading organisations. She has more than two decades of experience in leadership roles across Australia and the Asia Pacific region.

She joins Publicis Sapient from Deloitte, where she held various senior partnership roles. Prior to joining Deloitte, Robinson also held a senior management role at Accenture. She is a board advisory member for The Resilience Project.

“I’m proud to be joining Publicis Sapient’s incredibly talented team,” said Angela Robinson, Publicis Sapient’s Country Managing Director for Australia. “The company’s unique expertise, SPEED (Strategy, Product, Experience, Engineering and Data and AI) capabilities and AI-driven solutions enable us to meet the challenges of our clients in Australia who want to accelerate their transformation and create new experiences and innovative services.”

For more than 30 years, Publicis Sapient has helped some of the world’s largest organisations, such as Marriott, Goldman Sachs, McDonald’s, Unilever and Walmart, build a competitive advantage through digital. Publicis Sapient has a thriving business in Australia with clients including prominent retailers such as Endeavour Group, Wesfarmers, leading banks, and the federal and state governments across portfolios, including justice, education, customer service, human services and regional community.

About Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with global organisations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED - Strategy, Product, Experience, Engineering and Data and AI - capabilities, which combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20,000 people and over 53 offices worldwide. For more information, visit publicissapient.com.