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Press Release

Publicis Sapient is Named a 2024 Market Leader in Industry Cloud Services by HFS Research

HFS’ Industry Cloud Services Horizons report recognized Publicis Sapient for its Industry Cloud transformation capabilities, enabling clients to scale AI

NEW YORK, NY, July 8, 2024 – Publicis Sapient, a digital business transformation company, today announced it has been named a Market Leader in HFS Research’s Industry Cloud Service Providers 2024 report. Publicis Sapient was recognized for its expertise and capabilities in Industry Cloud solutions and for driving ecosystem enablement across the industry value chain.

“The discussions about Industry Cloud are intrinsically aligned to cloud-native transformation. Publicis Sapient stands out by leading with business model reimagination focused on value chain disruption and multi-industry ecosystems. It leads by discussing with its clients the “why” of their transformation ambition with a clear focus on capturing business value,” said Tom Reuner, Executive Research Leader at HFS Research.

“We are honored to be recognized by HFS Research for our commitment to disruptive digital business transformation and our strategic cloud approach. Cloud and data infrastructure is fundamental for the scaling AI, and establishing building these blocks across cloud and infrastructure gives our clients the confidence to rapidly deploy leading-edge technologies like generative AI,” said Nigel Vaz, CEO of Publicis Sapient. “This acknowledgment reinforces our unique approach to Industry Cloud services, focused on delivering business outcomes tailored to our clients’ specific challenges at any stage of their cloud and AI transformation journey.”

For the Horizons Industry Cloud Service Providers Report, HFS Research assessed and rated the transformation capabilities of 20 service providers across value propositions, innovation capabilities, go-to market strategies and market impact criteria, and closely evaluated their strategies, capabilities and client and partner feedback. In its analysis and client case review, HFS Research assessed how well service providers are helping their clients envision and deliver transformation outcomes.

The report highlights Publicis Sapient’s key differentiator of its advisory-led approach that guides clients on business objectives and operationalizing cloud-native transformation across key industries including financial services, retail, CPG, and energy and commodities. Another differentiator noted is Publicis Sapient’s investment in all three main hyperscalers for its Industry Cloud platforms.

Feedback from the report stated that customers value how Publicis Sapient combines its digital business strategy, customer experience, marketing modernization, and data and AI expertise with industry-leading cloud. The report also noted that partners praise Publicis Sapient for its history of solving complex customer engagement and data problems, making it stand out as a leader in data and AI services. 

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Download HFS Horizons Industry Cloud Service Providers Report 2024

About HFS Research

HFS is a leading global research and analysis firm trusted at the highest levels of executive leadership. Our mission is to help our clients—major enterprises, tech firms, and service providers—tackle challenges, make bold moves, and bring big ideas to life by arming them with accurate, visionary, and thought-provoking insight into issues that impact their business. HFS analysts and strategists have deep, real-world experience in subjects they cover. They’re respected for independent, no-nonsense perspectives based on thorough research, demand-side data, and personal engagements with industry leaders. Visit www.hfsresearch.com.

 

About Publicis Sapient

Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED capabilities: Strategy, Product, Experience, Engineering and Data & AI, which combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with more than 20,000 people and over 50 offices worldwide. For more information, visit publicissapient.com.